Suffolk Students Help Startup
Suffolk University’s Sawyer Business School students have been working with Sawyer alumni Jamie Manning and Adriano Varassin with their new start up. The two started SnagaStool, an app that lets customers reserve seats at the bar and pitched the idea on the show Shark Tank. Students at Sawyer are now working with the two to help find new ways to add value to the business.
Students work in two different groups. One team is working to improve SnagaStool’s marketing strategy and looking for ways to increase visibility and consumer engagement on social media. The other team is working on the company’s business development plan. The students have done field research to gain insight about the company’s target market and have created a blog and new social media accounts for the company.
