Adventure in Vietnam in the Cass Business MBA Program
A few weeks ago, a number of MBA alumni and current students from City University London’s Cass Business School took a trip to Southeast Asia. The trip was to celebrate the end of the MBA International Consulting Week and was part of a pilot Leadership Expedition. It’s all part of Cass Business’ plan to develop a more adventurous MBA program that encourages students to build an explorer mindset—able to read and respond to rapidly changing business environments. Continue reading…
Cass EMBA Students Take On Business Challenges in Vietnam
Over 50 Cass Executive MBA students flew out to Vietnam in early September for their International Consultancy Week, during which students apply skills they’ve learned throughout the course to unfamiliar international business environments.
Students spent a week in Hanoi, where they worked together to create improvement recommendations for 11 host Vietnamese companies. These included one of the biggest carton manufacturing companies in North Vietnam, a major wholesaler of agricultural products and food to schools, hospitals and supermarkets, and the country’s premiere luxury fashion retailer.
One project group was challenged with designing training programmes to differentiate products and services for one of Vietnam’s largest bank securities firms, while another helped establish a payroll infrastructure and staff management tools in a not-for-profit social enterprise that teaches employment skills to disadvantaged teenagers.
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