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Columbia Business School

Columbia Business School MS in Marketing Science Program Structure

The Columbia MS in Marketing Science is a two-term, STEM eligible program that features 10 courses worth 30 credits. All courses must be completed in-person, on the Columbia Business School New York City campus.

Those in the program may be able to create a master’s thesis that will count towards course credit. Students that do not complete a thesis can complete Ph.D. level classes instead.


Among the 10 courses needed to complete the Columbia MS in Marketing Science program, five of the classes are required core courses.

Prior to enrollment, students are required to complete an undergraduate Probability and Statistics course. It is also advised, but not required, to complete a Marketing Management course and a course in Microeconomics. Students also need to know some level of SQL and at least one of either SPSS, SAS, Stata, or Matlab statistical packages.

All students must complete the following three core courses:

• Mathematical Methods (Begins in mid-August)
• Marketing Models
• Multivariate Statistics

The two required MBA classes are:

• Market Intelligence: The Art and the Science
• Strategic Consumer Insights (can be substituted with approval from program instructor)

Up to two additional MBA or EMBA electives in marketing are permitted. Students must also take at least Ph.D. level electives or approved courses taught at Columbia’s other affiliated colleges, such as the: Fu Foundation School of Engineering and Applied Science or the Columbia University Department of Economics.

Class Profile

The most recent Columbia MS in Marketing Science class featured 19 students out of a pool of 319 applicants. About 54 percent of the class is female. The class, on average, is 24-years old, with an average GMAT of 723 and an undergraduate GPA of 3.85.

The majority of the class studied economics as undergraduates (33 percent), followed by statistics (16 percent).

Tuition, Scholarships, and Financial Aid

The current estimated tuition for the Columbia MS in Marketing Science program is $64,320 ($2,144 per credit), with a total first year estimate of $98,096.

August-entry students in the program may be eligible for partial-tuition fellowships. To further help fund their education, students may be eligible for federal or private loans as well.


Among 319 total applicants to the most recent Columbia MS in Marketing Science class, 24 were accepted for a total admission rate of 7 percent.

Along with the required courses students need to complete before enrolling (see: above), applicants must complete and online application and provide the following:

• Official transcripts
• GMAT/GRE scores
• Proof of English proficiency (TOEFL, IELTS, or PTE scores; if needed)
• A current resume
• Two letters of recommendation (max of five)
• One essay (500-1000 words)
• $100 application fee

Application deadlines are as follows:

Jan. 7, 2020

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